Organizations across industries are focused on developing a complete picture of their clients, customers, and citizens. Today’s systems that contain key information are siloed internally and disjointed externally. Connecting internal systems from every decade while integrating social and unstructured data like video have amplified the data integration challenge. The technology is readily available but the problem lies in how to make sense of all the information.
The value in connecting all this data is finding new opportunities to micro-target new revenue or identify ways to serve customers and citizens in unique ways. The correlation of transactional data, buying patterns, and social sentiment is a powerful tool to increase the customer experience. Customers are demanding a better overall experience and it all starts with real-time data integration to get that one client view.
- How do you integrate and consolidate data to find the needle in the haystack opportunities?
- Where do we find the skills and expertise to connect our systems?
- How do we leverage unstructured data in our overall strategy?
Unisys is uniquely positioned to enable our clients to connect disconnected systems with external data creating one view of the customer or citizen. Being around for 143 years has its benefits. We built or supported every major generation of technology and have mastered integrating today’s new big data, advanced analytics, cloud, and IoT technologies with legacy systems from all eras.
Come find out how Unisys can help you better know your customer or citizens.